Click to download now, finish the installation quickly, and directly unlock the all-round experience
Screenshots
What it is for
What TODAY is for
TODAY is the Android companion to NBC’s TODAY brand, combining show coverage with general news, pop culture, lifestyle advice, and uplifting features. It suits viewers who want a familiar morning-show mix in one app rather than a dedicated breaking-news feed. Stories and video are both central, so it can work for quick headline checks as well as longer browsing.
How it works
The app’s main value is variety. A digest-style view helps surface the day’s notable items, while the wider feed lets you move between written stories and clips. Video and articles can be browsed together, which is useful when you want context around a segment instead of watching in isolation. Support for Chromecast and other Cast-enabled devices also gives you a way to move video from your phone or tablet to a larger screen.
Who will get the most from it
This is a better fit for existing TODAY viewers than for someone looking for a tightly focused, source-neutral news reader. Fans of the programme’s presenters and recurring coverage areas get a convenient place to follow the show beyond its broadcast slot. The mix also makes sense for casual readers who want news alongside food, health, entertainment, practical tips, and human-interest stories.
The trade-offs
The broad editorial mix will not suit everyone. Readers wanting deep reporting, extensive customisation, or only urgent headlines may find the experience less focused. The app also includes Nielsen proprietary measurement software for market research, so privacy-conscious users should review the available measurement and privacy information before settling in. With a 3.56 rating from 4,016 reviews and 500,000+ installs, its reception is mixed rather than uniformly positive. NBC News Digital LLC is the listed developer.
